Very creative eLearning instructional designer. But my friends call me Ant.

Ant is highly skilled in content development, which is reflected in the effective and engaging training and eLearning he creates.
— Clayton Littlewood (Head of Training at Inmarsat plc)

Instructional Design

Hell-bent on designing training that’s as engaging as it is effective, I’m determined to increase knowledge, change behaviour and improve performance rather than create training for the sake of it.

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eLearning Development

Leveraging a background in design, I like to combine clean graphics with advanced rapid-authoring techniques to create visually impressive eLearning solutions.


Video Production

Vast experience in creating animated explainers, talking heads and software tutorial videos, I also run a productised service called Videobites and host a popular eLearning YouTube channel.

Ant has worked for me on many training projects. He’s methodical, thorough and there’s great clarity in the work he delivers.
— Julian Duncan (Director at Big Picture UK)

eLearning on YouTube


Sharing my professional journey and supporting fellow eLearning professionals, my YouTube channel hosts tutorial videos, industry insights and personal vlogs.

I really enjoy the creative process and discussion that ensues after each new video.

If you haven’t subscribed yet, what you waiting for?


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We recently started delivering eLearning but had to improve the quality. Ant added valuable experience and helped us design the perfect solution.
— Chris Hargraves (Head of Marketing at Czarnikow)

Ant Pugh

Well there’s not too much to say. I’m a 40-year old Brit enjoying life in Oz, busy supporting the eLearning community via my YouTube channel and working on a variety digital learning projects.

Away from work, I love a good scoot with my daughter around the lake, watching Aston Villa and listening to Pearl Jam.

If you want more, my YouTube channel gets pretty personal. This video is one of my favourites and explains how I got into eLearning…

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When we started eLearning we weren’t sure how to guarantee learning outcomes. Ant understood our needs and we are very happy with the course he delivered.
— Kate Tym (Project Manager at Sedex Global)

Email Me


Roost Creative, 152/160 Hunter Street, Newcastle, NSW 2300, Australia


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